3D Anamorphic LED Billboards: How They Work and How to Plan One

A 3D anamorphic billboard is a curved or corner LED screen playing content drawn for one viewing point, so objects seem to jump out of the building without glasses. We plan and install the corner or curved LED screen, and we work with your content team on the 3D video so the effect lands from the street.

Updated November 2026 by the Grand Encore team

Outdoor corner LED screen lit at night on the corner of a building
Outdoor Corner LED Screen
ItemTypical ChoiceWhy It Matters
Screen shapeCorner (L-shape) or curved LED across two facesThe fold gives the depth the eye reads as 3D
Viewing pointOne main spot: a junction, plaza or roadContent is drawn in perspective for that spot
Pixel pitchOften P4 to P10 outdoors, finer indoorsSet by the viewing distance to that spot
BrightnessHigh outdoor brightness, often 5,000 nits or moreThe effect needs strong contrast in daylight
ContentCustom 3D video made for the exact screen sizeGeneric videos do not give the effect
ApprovalsRTA, Municipality and other approvalsOutdoor screens need permits before installation

How the Effect Works

The video is rendered with the screen corner and the viewer position built in. Seen from the main viewing point, the two faces of the screen merge into one scene with depth, so a shape or a product appears to come out of the wall. From other angles it looks like normal bright video.

Choosing the Site

The best sites have a clear main view: a busy corner, a mall atrium, a plaza or a road where people face the screen. The larger the screen and the clearer the view, the stronger the effect.

Approvals Handled

We handle the approvals ourselves: RTA, Municipality and any other government approval a screen needs, when one is required. The agency or government fee is charged on top, at cost, exactly as the agency or government sets it.

What We Deliver

We survey the facade, design the steel structure, supply and install the outdoor corner or curved LED screen with power and control, and test it with your 3D content. For mall and indoor 3D screens we use finer pixel pitch for close viewing. Projects in the UAE, the GCC and anywhere in the world on request.

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Questions About 3D Anamorphic LED Billboards: How They Work and How to Plan One

Do I need special glasses to see a 3D LED billboard?

No. The 3D effect comes from the corner screen and the content drawn in perspective, so it works with the naked eye from the main viewing point.

Can any LED screen show 3D anamorphic content?

The effect is strongest on a corner or curved screen. A flat screen can show depth, but much less than a corner screen.

Do you make the 3D content?

We plan and install the screen and work with your content team or studio, giving them the exact screen size, resolution and viewing point.

How big should a 3D billboard be?

It depends on the viewing distance. Send photos of the site and the main viewing spot and we will suggest a size and pixel pitch.

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